A simplified B2B e-commerce platform for health professionals that offers added advantages
-
the brand
Fresenius Kabi is a global leader in vital medicines and medical technologies, providing products and services to improve care for patients with acute and chronic illnesses, with a vast portfolio and expertise in various areas of healthcare.
-
the challenge
The company aimed to simplify the B2B sales process, eliminating the need for in-person visits or repeated contact with sales representatives and finding a more convenient ordering experience for its customers.
-
the story
A user-friendly B2B platform was developed that allows Fresenius Kabi's customers to easily place orders.
The platform offers intuitive navigation, allowing customers to select desired products, specify quantities, fill in delivery details, and quickly confirm their orders with efficiency
The customer-only area provides convenient access to their records and facilitates repeat orders, benefiting institutions and professionals who place regular or high-volume orders. The client area also allows for the import and integration of exclusive discounts from SAP, eliminating the need for this task to be performed by a sales representative.
The result is an improved ordering system that offers greater autonomy, flexibility, and efficiency to Fresenius Kabi's customers.
Delta Q (My Qoffee)
Planicare