We are the place where we are
Client
The Editory Collection Hotels
Services
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web & mobile
Technology
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Umbraco
Website
editoryhotels.com
Year
2021
There's a new Sonae Capital hotels experience to discover
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the brand
The Editory Collection Hotels is the new brand of Sonae Capital Hotelaria. After 35 years of experience, the new brand marks the repositioning of the hotels with a differentiating offer.
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the challenge
After collaborating on previous projects, the Group entrusted us with the challenge of implementing the experience in the digital environment that is intended to be transversal to all touchpoints.
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the story
We ensured the design and development of the new website, focusing on UX & UI and prioritizing mobile responsiveness. For consumers, the experience that The Editory Collection provides begins on the website.

The entire website follows a careful aesthetic and structural line, designed to become a digital business card for the Group and the different hotel units.

The new structure reflects the aesthetic sensibility of this new concept. The entire website was designed to become a digital business card for the Group and the different hotel units, with the latter divided into two collections (with different concepts for each strategic target):
The Editory, a collection of hotel units with a unique visual concept that evokes uniqueness.
By The Editory, a generalist collection, where the destination's atmosphere speaks for itself.



Multilingual and oriented towards direct bookings, The Editory Collection's new website celebrates the brand's philosophy. This new approach seeks to offer its users the best tourist experience, inspired by contemporary design, but without neglecting the essential navigation features for conversion.


The result dazzles consumers and accompanies them in booking their next stay.

